Tourism Toronto is launching a new destination marketing campaign, Let Yourself In. The move comes fresh on the heels of the Raptors capturing the NBA title and Toronto’s sense of welcome and ...

The secret to feeling like an insider in Toronto is simple: Make a friend. Surprising, in this city that’s the fourth largest in North America, it’s not a hard thing to do. Whether you’re touring an ...

Tourism Toronto is entering a new collaboration with Google to drive growth in the domestic visitor economy. The Markets & Insights strategy is the first of its kind for Google and a major Canadian ...

Toronto's tourism industry is still in post-pandemic recovery and projecting how the season will look is difficult even as summer officially kicks off, a leading tourism association says. Factors like ...

Toronto is two years away from hosting one of the biggest sports tournaments in the world — with an expected significant tourism boost, questions loom about how much it will cost taxpayers and what ...

Toronto’s sagging tourism industry is hoping for a Taylor Swift lift, as the pop superstar’s six shows at Rogers Centre starting this week attract hundreds of thousands of fans expected to spend more ...

According to a report released by Tourism Toronto, 2.3 million U.S. citizens arrived in the city last year for an overnight stay, which is a 3.7 per cent increase over 2013. In addition, the U.S.

Toronto is getting closer to pre-pandemic levels of tourists in the city, which Destination Toronto says is thanks in part to an increase in European travellers. "The city is doing well," said Kathy ...