St. Augustine and St. Johns County appear to have found the sweet spot for business growth. Right now, the area is experiencing a solid hotel occupancy rate, full restaurants, a world-class Picasso ...

How St. Augustine balances tourism and its costs with giving residents core services is an issue in the mayor's race. Fees, a food and beverage tax and a better marketing strategy are a few ideas ...

Following three long years of COVID restrictions, tourism has rebounded and is back boosting the St. Augustine economy. The Ancient City has seen its tourism revenue double since the height of the ...

A $210,000 advertisement program is targeting those living in the southeast to bring more people to Ponte Vedra and downtown St Augustine during August and September. “It’s the slowest time of the ...

The City of St. Augustine is requesting $1.2 million from the St. Johns County Tourism Development Council for the city’s annual Nights of Lights celebration. In 2024, the city only asked the county ...

What began as a small, family-driven holiday tradition has grown steadily through word of mouth. But growth comes with ...

St. Augustine's 450th anniversary is history, but effects of the celebration could still be on the way, according to a local tourism official. "The big payout is long-term," said Richard Goldman, ...

Read full article: Food truck community comes together to honor life of Duval County inmate Read full article: MOSH sets closure date to focus on development of new state-of-the-art facility on ...

Florida’s Historic Coast holds the promise of discovery for children of all ages with its vast array of historic and natural treasures. A great place to start your sightseeing family adventure is ...

Read full article: Two men killed in early morning shooting on Baymeadows Road ST. AUGUSTINE, Fla. – St. Augustine and other major tourist spots in Florida are fighting for visitors and tax dollars.

Dec. 1 marks the 54th anniversary of USO Pal Day in St. Augustine. Since 1957, the attractions in St. Augustine have shown their support and appreciation to members of the U.S. Armed Forces and their ...

On a warm and sunny Tuesday afternoon in February, the streets of St. George Street in St. Augustine bustle with shoppers. Two men sit quietly near the intersection of Hypolita and St. George streets, ...