Fletcher’s Storythinking explains the vast role that storythinking plays in human affairs as chains of narratives drive ...

Divya Parekh, of The DP Group, covers business growth, storytelling, high-impact performance and authority building. The audience that business story writing caters to is usually potential customers ...

An analysis of narrative power in marketing, exploring mythmaking, ethical storytelling, and how B2B brands can shape meaning ...

I took the one less traveled by, And that has made all the difference. —Robert Frost, 1874-1963, “The Road Not Taken” When individual teachers or entire schools are faced with the desire/need to ...

This is a scenario I have repeatedly participated in or heard described in funder circles: A discussion about the importance of narrative change, often including examples of innovative work, generates ...