Answer Engine Optimization, known as AEO, is emerging as a core strategy for visibility in a search environment where ...

Generative engine optimization (GEO), much like search engine optimization (SEO), is becoming a critical strategy for businesses as the AI revolution continues to gain momentum. In fact, the way ...

Search has always been about connecting people with answers. For years, businesses relied on search engine optimization (SEO) to rank higher in Google’s traditional results. More recently, ask engine ...

Sorry kids, but SEO isn’t what it used to be. It’s time to bury the old idea of “optimization” and start thinking about what we really do: train search engines. In this brave new world of generative ...

This post was sponsored by Peec AI. The opinions expressed in this article are the sponsor’s own. The first step of any good GEO campaign is creating something that LLM-driven answer machines actually ...

Or maybe more than a sidekick, AI-focused AEO could be the next SEO. Why smart marketers are already doubling down on landing their content in LLM land. Strategic evolution. AEO isn't replacing SEO.

Search is increasingly less about scrolling a list of links and more about reading an instant, AI-generated response. Across major platforms, answer-style interfaces now summarize topics, pull ...