Our research shows that Zoho CRM is better than HubSpot for small businesses and sales teams, due to its affordable pricing, plentiful features, robust customization, and responsive customer support.

A “one size fits all” approach to CRM rarely brings substantial business value. Before proceeding with a CRM system, a company must carefully define its CRM ...

When a CRM is clear and simple to navigate, your team spends less time figuring out how to use it and more time doing the actual work. If you want to increase user adoption of your CRM, it's important ...

Salesforce CRM has unveiled a game-changing suite of tools at the TrailblazerDX event called Einstein 1 Studio. This innovative suite is poised to revolutionize artificial intelligence (AI) ...

Capsule CRM provides a user-friendly platform that excels in contact management and sales tracking. It integrates well with ...

The best CRM software is generalized sales tools that allow businesses of all sizes to manage and track customer interactions and streamline processes. The software offers a mix of core and advanced ...

Our in-depth research shows Zoho CRM is the best CRM for sales, as it offers an extremely impressive range of features while undercutting its competition on price. There are other great options when ...

Vtiger stands out as the only crm software provider offering both cloud and self-hosted options. With 5 million+ global downloads, Vtiger leads the CRM ecosystem, delivering enterprise-grade features.

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Have you ever felt trapped between the limitations of basic spreadsheets and the steep costs of professional CRM software? Imagine if you could bridge that gap—transforming a tool you already know, ...

When the Forbes Advisor Small Business team puts together a methodology to determine the top customer relationship management software, we use a combination of research, hands-on testing and feedback ...