Automation continues to move deeper into search advertising platforms. Marketers using Bing Ads Keyword Planner in the U.S. can now add a landing page URL into the tool, allowing the Keyword Planner ...

Bing’s dynamic search ads can give you a lot of freedom to improve, customize, and enhance your text ads. Yahoo and Bing partnered relatively recently, and as a consequence, Bing has gained importance ...

Machine learning continues to make Bing Ads a bit smarter as the Microsoft team works to simplify processes and create a more intuitive interface, helping advertisers to create better targeted search ...

New changes to Bing Ads Editor enhance the keyword import process, add support for Review Extensions and save advertisers a step when creating remarketing audiences. A slew of helpful new changes have ...

When most marketers think of PPC, they think of Google AdWords. While AdWords is a great platform to work with, others like Bing Ads often go ignored. Bing Ads has a lot of catching up to do to be on ...

If you’ve ever wondered what people are searching for on Bing, there are several easy and advanced ways to find out. Whether you’re just curious about hot topics or you’re an SEO professional looking ...

Bing announced they have dropped their trademark policy to disallow the bidding on trademarks globally, like they have in the US. The policy is going into effect March 27, 2017 in Australia, Brazil, ...

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads retiring Campaign Planner in favor of Keyword ...